There is no doubt that Tourism in Belize has grown considerably recently, and it is now the second largest industry in the nation, but despite tourism has positively affected the agricultural, commercial, and finance industries, as well as the construction industry, there are times when figures of tourist arrivals fluctuate. This fluctuation was seen during the second quarter of 2015, where a lower number of tourists were arriving in Belize. The fluctuation was then blamed on poor weather conditions.
While these fluctuations tend to make the tourism industry be affected, there are times when the results for Belize's tourism-driven economy are significant as the jewel has been welcoming almost one million tourists in a calendar year for the first time in its history since 2012. Since then there have been mostly good figures as is the case of the third quarter.
A recent release from the Belize Tourism Board shows that tourist arrivals are on the rise as overnight arrival for the third quarter from July to September 2015 has shown a significant increase of 6.9%, when compared to the same period in 2014.
According to the BTB September saw an astounding increase of 19.3%, the highest ever recorded for the same period going back to 2006.
It is important to note that there has been a major increase in South American arrivals, with a 45.1% increase for the first 9 months of 2015, this was followed by the Asian market which had a 25.1% increase.
According to BTB, the airport remains the leading entry point into the country and air arrivals accounted for 74.7% of the total overnight arrivals. September 2015 saw an increase of approximately 20% through the international airport.
The Belize Tourism Board has come to a conclusion that visitors from the United States are accounted for the bulk of this increase in airport arrivals for September, the Americans arriving has shown an increase of 28.55%. Overall, Americans continue to be the nation’s main market, making up close to 65% of arrivals.
The anticipation of continued growth in the South American and Asian markets with new marketing strategies that have been implemented in these areas, such as Trade Shows, Road Shows, service via Copa Airlines and other marketing partnerships, is expected as well, according to the BTB’s press release.
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